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Hello! I’m Gerardo Velasco

Executive Coach, Performance Strategist, and Founder of The Flowstate Collective

With over three decades of leadership experience, I specialize in empowering individuals and teams to achieve extraordinary results. My mission is to help you unlock your fullest potential, whether in leadership, team synergy, or personal growth.

My Journey

A few years ago, I faced challenges that many of my clients encounter today—overwhelm, misalignment, and the need for a clear path to sustainable success. After immigrating to the U.S. at 18, I began my career at Freedman Seating Co., rising through the ranks over 23 years to become Director of Operations.

During this time:

I managed over 600 employees, mastered every operational function, and implemented Lean Manufacturing processes that reduced lead times and improved quality.

I spearheaded the adoption of the EOS (Entrepreneurial Operating System), fostering a KPI-driven culture that propelled the company’s revenue from $8M to $120M.

One of my proudest achievements was designing and implementing a Functional Fitness Gym for employees. This initiative improved morale, promoted wellness, and broke down silos, fostering collaboration across departments.

After my corporate career, I founded a successful real estate investment company, managed international ventures, and consulted for businesses across industries, including fitness studios and moving companies.

The Flowstate Collective

As the founder of The Flowstate Collective, I combine operational expertise with cutting-edge coaching techniques to deliver transformational results. My approach integrates:

  • Flow Research Collective Catalyst Coaching for focus, creativity, and productivity.
  • Somatic Breathwork for emotional regulation and personal breakthroughs.
  • Lean and Six Sigma methodologies for operational excellence.
  • Leadership insights from Landmark Education, equipping clients with advanced communication and decision-making tools.

I work with executives, management teams, and individuals to overcome challenges, streamline processes, and achieve peak performance.

Why I Do This

Becoming a father at 16 taught me resilience and responsibility. Immigrating to the U.S. taught me adaptability and the importance of community.

With over 15 years of martial arts experience and black belts in multiple disciplines, I’ve cultivated discipline, focus, and empathy. These life experiences fuel my passion for helping others navigate challenges and unlock their full potential.

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Words From Our Community

Janet Campbell

"Gerardo’s guidance helped me gain clarity and lead with confidence. His frameworks are transformative!"

Samantha Brooks

"The Flowstate Collective gave me the tools to align my goals and achieve personal and professional breakthroughs."

Selena Alvarez

"Gerardo’s coaching is unmatched—his methods helped me overcome emotional barriers and unlock new levels of success."

Who I Work With

Business Executives:

For leadership, productivity, and burnout recovery.

Management Teams:

To improve communication, build cohesion, and achieve operational alignment.

Individuals:

For personal growth, emotional breakthroughs, and lasting lifestyle transformations.

Let’s Get Started

Whether you're looking to improve team dynamics, achieve peak performance, or overcome personal obstacles, The Flowstate Collective is here to guide you.

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Fun Facts About Me.

 

Martial arts is a passion—I earned a black belt in Kung Fu and practice jiujitsu today.

I designed a Functional Fitness Gym for a company of over 600 employees. 

Dark Chocolate is my favorite snack!